MaxMD is a pioneer in interoperable and secure healthcare information technologies. MaxMD is dedicated to giving healthcare practices, organizations, hospital systems, and HIT application service providers secure communication solutions that enable better coordinated care.
Give us more information about the company in this interview with Mr. Scott Finlay.
Inform us about the business.
MaxMD’s goal has been to develop scalable, cost-effective clinical data liquidity since its beginning. MaxMD has gained the trust of healthcare clients across the sector by offering customers technology that enhances patient care coordination and promotes improved healthcare results. The ability of MaxMD to add value by making it safer, simpler, and more affordable to manage inputs and outputs to or from any new or legacy edge system at scale is something the company takes great pride in today.
By utilizing all of our technical resources and expertise in healthcare IT standards, MaxMD is able to significantly outperform many of its rivals in the sector in terms of value proposition, which is now limited to nothing more than data transfer.
Given the fragmented state of the healthcare business, we don’t think relying on a single technology standard is ideal or practical. MaxMD capitalizes on current trends while positioned for the future.
MaxMD is unique in the market because of its capacity for customer-centered innovation. MaxMD offers solutions with more substantial features that enhance workflows and take advantage of both newly emerging and well used HIT standards, in contrast to other HISPs that concentrate exclusively on secure and trusted data delivery. One of the highlights of the company’s services is a complex integration engine that converts data from one format to another, transforming proprietary outputs to formats based on industry standards like HL7 C-CDA or FHIR.
The business has also introduced a natural language processing engine to better utilize narrative data along with a data validation engine to monitor data quality and a strong rules engine to regulate flow. Since the company’s services allow a transition to new technology and new, enhanced processes, clients can receive information in a format that is compatible with their present technology and workflows or convert to new formats.
Our goal is to become a “interoperability solution provider” that can produce scalable and cost-effective clinical data liquidity without requiring users to give up control of existing systems or outdated infrastructure. By offering technology solutions that make it simpler for other companies to utilize cutting-edge features like mobile apps, digital devices, and web-based solutions set to improve healthcare communications and outcomes, it is about giving “instant interoperability.”
Instead of building redundant consolidated data vaults, which we believe is a better approach to security, our method enables data to be spread more widely.
Our goal is to become an “interoperability solution provider” that can produce scalable and cost-effective clinical data liquidity without requiring users to give up control of existing systems or outdated infrastructure.
The fact that MaxMD does not use our clients’ data to monetize users’ private information is arguably the most significant. Providing technology in exchange for the free use of an application is one thing; usurping the data flowing via that “free” technology for financial gain is quite another. Our HISP heritage is strong. Our business model isn’t dependent on profiting off of the data of other people because we are a trusted steward of protected health information.
We defer to the legitimate owners to decide how to use the data. Our customers may confirm and have faith in the fact that we don’t collect and sell personal data. We didn’t create our company to achieve that. MaxMD feels that it is crucial to have moral data privacy and consent procedures.
What difficulties did you initially encounter?
Long-standing industry factors like reliance on outmoded siloed systems, a lack of standardized data standards, and a very fragmented healthcare market have all contributed to the difficulties with interoperability in healthcare. However, our solutions are best equipped to address these market realities. MaxMD develops scalable, standards-based systems intended to produce clinical data liquidity at a reasonable price.
Even though interoperable health information exchange has been slow to progress, it is becoming better, and with the passage of the 21st Century Cures Act, change is about to pick up speed. Multiple areas require complexity to be overcome. MaxMD offers simple-to-use tools and services that can be integrated with almost any current healthcare IT system. Due to the bi-directional exchange capabilities of our system, closed-loop communication is made feasible and patient-provider engagement is promoted.
What was the turning point that led to the company’s expansion?
In response to client demands, we have experienced substantial growth over the past couple of years. Growth has not been caused by a single factor, but rather by a number of interrelated ones, including the establishment of the Office of the National Coordinator for Healthcare Information Technology, the development of industry standards like Clinical Data Architecture (CDA), Direct Protocol (DSM), and Fast Healthcare Interoperability Resources (FHIR), the shift toward value-based care, and equally significant legislation like the 21st Century Cures Act.
Given the fragmented state of the healthcare business, we don’t think relying on a single technology standard is ideal or practical. MaxMD capitalizes on current trends while positioned for the future. In the use of standards like HL7 Version 2 (V2), Clinical Document Architecture (CDA), and Fast Healthcare Interoperability Resources, MaxMD has a deep technical understanding and provides leadership (FHIR). We make it possible for our clients to take advantage of current standards and achieve the interoperability they need. Our products cater to a wide spectrum of clientele and needs.
For admissions, discharges, and other kinds of care coordination, we automate event alerts. We simplify document sharing between standard Consolidated CDA (C-CDA) systems and health information technology (HIT) pioneers’ older HIT systems. MaxMD is a leader in the development of information sharing systems that combine the usage of more recent FHIR-based technologies with current C-CDA standards. Our solutions include mobile app technologies that can supplement conventional EMR and edge-system user interfaces, and they serve providers, payers, and patients.
What accounts for the sustained success of your business?
MaxMD differs from its competitors in the business in a number of ways. The organization stands out for its dedication to the maxim “best idea wins” and its expertise in utilizing HIT Standards to foster innovation and creativity. MaxMD, a specialist in HIT standards, provides market-differentiating solutions that are compliant. According to MaxMD, uniformity shouldn’t hinder differentiation but rather act as a driver for innovation and distinction. MaxMD’s expansion is being fueled by the development of technology that goes beyond the 21st Century Cures Act’s compliance standards.
MaxMD is dedicated to establishing scalable and affordable clinical data liquidity across a technology-dependent and fragmented healthcare ecosystem. The company is powered by a multidisciplinary team of experienced healthcare professionals with complementary skills and creative problem-solving personalities. We gathered experts with backgrounds in clinical care, insurance, EHR systems, and standards creation. We have skilled software developers who are committed to the goal of developing solutions that take advantage of scale and standards.
The Goods and Services
What goods and services does the business prioritize? How do your services differ from those offered by competitors?
MaxMD differs from its industry competitors for a number of reasons, but what sets it apart from the competition is its adherence to the maxim “best idea wins” and its proficiency in utilizing HIT Standards to foster innovation and creativity. MaxMD, a standards expert, provides market-differentiating solutions that are compliant. We regard standardization not as a barrier to differentiation but as a fuel for innovation and uniqueness. MaxMD’s expansion is being fueled by the development of technology that goes beyond the 21st Century Cures Act’s compliance standards.
MaxMD is dedicated to establishing scalable and affordable clinical data liquidity across a technology-dependent and fragmented healthcare ecosystem. The company is powered by a multidisciplinary team of experienced healthcare professionals with complementary skills and creative problem-solving personalities. People with backgrounds in standards development, insurance, EHR systems, and clinical care were brought together by MaxMD. We have skilled software developers who are committed to the goal of developing solutions that take advantage of scale and standards.
Are there any new items or services on the list? Do you have anything exciting to share?
The 21st Century Cures Act requirements mean that many Payer Organizations will find MaxMD’s lightweight data transportation and transformation solutions useful. These solutions include customized rule sets and real-time clinical data delivery. By automating particular activities and facilitating interoperability throughout the care ecosystem, the flexible rules engine and data validation capabilities can deliver the appropriate information in the appropriate format at the appropriate time.
We are also really enthusiastic about The MaxMD Patient App. The CMS Blue Button 2.0 has already approved the MaxMD App, and it complies with CARIN’s Consumer-Directed Payer Data Exchange requirements. It is interoperable with other FHIR-enabled systems and naturally provides consumer access to CMS and private payer Explanation of Benefits data.
To improve communication effectiveness, the MaxMD mobile app is a patient-facing application available for Android and iOS devices. It offers a customized user interface that establishes a safe, two-way channel of communication for any kind of data that has to be exchanged between payers, providers, and patients. It supports push and query features for consumer-directed exchange.